A new report by Allied Market Research titled, "Global Advanced Driver Assistance Systems Market Size, Industry Analysis, Trends, Opportunities, Growth and Forecast, 2013 - 2020", The Global Advanced Driver Assistance Systems (ADAS) market would garner $60.14 billion by 2020, registering a CAGR of 22.8% during 2014 - 2020. The deployment of sensors in vehicles has brought a massive transformation in the automotive industry by providing improved passenger experience and safety. The growing trend for comfort and safety while driving, along with favourable government initiatives has largely supplemented the growth of the ADAS market. An increase in electronic integration along with the multiple functions of different sensors which are used in various driving assistance applications would boost the ADAS market in the coming years. ADAS applications are majorly adopted in the European region and contribute for the largest revenue in the global market, followed by North America. Stringent government regulations and the rising income of people, account for the high growth of the Asian countries.